Blog

Solving the Cybersecurity Skills Gap

September 25, 2017 

Cyber criminals pose a risk to organizations large and small, local and across the globe. More and more, these organizations need qualified cybersecurity analysts and specialists with the skills and experience to mitigate this risk. As you take the first step toward helping meet this need by pursuing an online Bachelor of Science in Cybersecurity, read more about what it will take to solve the gap: About Cyber Crime There are several different types of cyber crime. The motives behind them can be anything from money to hactivism or espionage. The most popular types of cyber crime include: Phishing attacks […]

4 Trends Changing the Marketing Landscape

September 25, 2017 

The marketing landscape has continued to evolve with every technological advancement. This evolution offers businesses more opportunities to reach their target audiences in new and impactful ways. As you work toward your online MBA degree, it’s important to understand how the following four trends could change the way your business interacts with consumers: Marketing Automation Research shows that nearly half of tasks done by paid professionals can be automated. Indeed, marketing automation is the practice of utilizing software to automate these repetitive tasks. Among companies that outgrew their competitors, 63% were using marketing automation to enhance their marketing strategies. Artificial Intelligence Marketers […]

Smartphone Apps And Permissions: Big Data And Mobile Data

August 31, 2017 

The endless stream of apps available on mobile marketplaces, whether for iPhones, Androids, or Windows phones, need user permission to access device capabilities or files. Usually, these permissions are pertinent to the app’s intended purpose, such as a map app needing access to GPS data. Sometimes, though, a flashlight app will require permission to access contact lists, cameras, or microphones. A Masters Degree in Business Data Analytics will prepare a student to use data mined from smartphones, web browsers, Internet of Things (IoT) devices, and other connected devices, in a productive, insightful way while maintaining the privacy and security of […]

4 Key Leadership Skills in Higher Education and How to Develop Them

August 30, 2017 

Virtually every success—regardless of one’s occupation—can be achieved through leadership. How do people get ahead in their careers? Leadership. When tensions flare, how do cooler heads prevail? Again, through leadership, displaying the kinds of characteristics that have come to define this highly sought-after personality trait. Discipline In a publication titled Leadership Lessons, produced by the American Association of Collegiate Registrars and Admissions Officers, former university administrator James Wagner noted there at least five characteristics that are instrumental to roles in higher education. Chief among them is discipline.Discipline is manifested through a strict code of conduct that’s usually needed to accomplish […]

Emerging trends in global cyber crime

August 28, 2017 

Nothing remains static within the world of technology, and cybersecurity is no different. All around the world, developers and engineers at tech companies – or in IT and information security departments of other businesses – continually work on methods to safeguard valuable personal, financial and professional data. Methods such as encryption, multi-step verification and others have been implemented to protect vulnerable systems. The problem, however, is that while they think they draw a bead on cyber criminals by researching past and present crimes and attempt to act preemptively – and sometimes they do so, successfully – the opposite also occurs. […]

Smart home device security is widely overlooked

August 28, 2017 

Modern society, in the U.S. as well as around the world, now relies on technology more than ever before, and there are no clear and present signs that this trend is going to slow down by any significant degree anytime soon, let alone pause in the near future. By extension, it stands to reason that cybersecurity would rise exponentially in importance. To some extent, that’s exactly what has happened during the past several years. Despite the occurrence of quite a few high-profile cyber attacks within the last decade, information security occupies a role of considerable importance to many, even on […]

Soft Skills: Why Businesses Crave Them

August 28, 2017 

Companies today are thinking in new and innovative ways about what makes a qualified and valuable employee. On the surface, the definition seems obvious: Someone who fits a list of professional and educational characteristics is the right fit for a particular role. That narrow view disregards the way a modern office works, however. Someone with all the technical, “hard” knowledge to complete day-to-day duties may still fail to make a positive impact due to an inability to communicate effectively, or work productively with teammates. Interpersonal abilities and compatibility with a workplace’s unique practices and culture – these are “soft skills,” […]

Data Anonymization: What It Is And What It Is Not

August 28, 2017 

For data to be used effectively and shared between business entities, it must be stripped of all identifiable characteristics in a way that does not render it useless to analytics algorithms. The practice of data anonymization and de-identification walks a thin line between data that can be used for analysis and data that divulges too much personal information and violates privacy rights. Unfortunately, we have learned through experience that there is no such thing as “completely secure” when it comes to computers and the internet. Companies that take advantage of data analytics must continually refine and adapt data procedures for […]

Can an MBA help leaders harness the power of digital disruption?

August 28, 2017 

Digital business is the order of the day in nearly every field today. To rise to the top of an industry, a company needs to be on the cutting edge of technology. Instead of fitting in with their peers, the most ambitious and effective organizations are disrupting their respective industries. This is the playing field executives have to compete on. The new state of affairs raises an important question: Does a Master of Business Administration degree still matter? Can this longtime mark of business knowledge still hold weight in a world that has changed so radically in recent years? Any […]

How Successful People Unplug

August 28, 2017 

For accountants, stepping away from work to relax and recharge can seem like an impossible task. In any profession, high achievers may be tempted to keep working in the evenings, over the weekend, and even while on vacation, as smartphones, tablets, and work-issued laptops make it easier to work remotely than ever before. That’s why unplugging can seem like an unwise choice if you want to get ahead. But the truth is accounting executives and high-earning professionals in a variety of fields know that taking meaningful breaks from work is one of the keys to success. Discover why taking breaks […]